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Translating your brand voice for international audiences
When you read a book, do the characters have different voices in your head? Does Gandalf sound the same as Gollum? This is ‘tone of...
Apr 74 min read
Translating content: a social media (r)evolution?
Eliot probably didn’t expect that voice to be discussing how to obtain the best selfie angle, write an AI  prompt or translate a meme ....
Jul 17, 20243 min read
5 regional platforms you need to know for any international social media campaign
In today's interconnected world, social media has become an indispensable tool for brands to reach and engage with their audiences. While...
Apr 23, 20243 min read
Social media sentiment analysis for global brands: a how-to guide
With more than 5 billion social media users worldwide , global brands have more and more opportunities to engage directly with their...
Mar 25, 20243 min read
Translating for social media: what to consider
There were 5.04 billion social media users worldwide as of January 2024, equating to 52.3 percent of the total global population. In...
Feb 27, 20243 min read
Sailing the seven (over)seas – How to navigate the global social media sphere
Translation has been an evolving industry since its inception, we’ve come a long way from The Rosetta Stone, by way of paper dictionaries...
Feb 7, 20233 min read
Translating Hollywood blockbusters – The Good, the Bad and the Ugly
Amidst the glitz and glam of our favourite celebrities descending on Leicester Square this week for the BFI Film Festival , we thought...
Oct 10, 20182 min read
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